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Aventures Digitales: The quiet death of journalism at the hand of “content...
Don’t worry, this won’t take long. Instead of writing a 5-part dissertation about the slow agonizing death of journalism at the hand of so-called “content strategists” and the growing culture of “let...
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Social Business vs. Social Marketing: Understanding the fight over “content”.
The danger of content-centric strategies in Social Business: Let me preface this short post with the catalyst behind it – this article by Sarah Shearman for Marketing.co.uk: “Content key to marketing...
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Social Business vs. Social Marketing: Understanding the fight over “content”
The danger of content-centric strategies in Social Business: Let me preface this short post with the catalyst behind it – this article by Sarah Shearman for Marketing.co.uk: “Content key to marketing...
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Why it worked.
During the Superbowl on Sunday, there was a little glitch with the lights. They went out. We’re talking blackout. Within minutes, Oreo released the above image across several key social media...
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